What is a grwoth hacker

Increase hacker， Hacker mode increase， talk and talk， also not only yes business of thing .

And generally entrepreneur or increase department budget tight， and compete fierce， have to choose a sort of low cost and efficient of increase way， this also yes Increase hacker Rise of the essential . “ Increase hacker” earliest depend on internet entrepreneur sean· ellis exist2010 year propose of concept， yes between technology and market between of new type team role， main rely on technology and data of strength come achieve various marketing target， speak of yes a sort of low cost ， efficient of marketing way . Two ， two big increase cognition

Increase hacker yes pass core product of r&d as well as user experience wait work fast low cost get business increase， Especially in user of retain superior， need improve each link of conversion rate， at the same time exist various sources superior conduct optimization， fast use data turn up optimization of way， constantly optimization and iterate of process， penetrate entire client life cycle， pass each department between of cooperation for client supply overall continued of optimal experience . Place think got it accomplish product of commercial value， reduce risk fast profit

Increase hacker (growth Hacker ) yes a sort of by data drive of way accomplish fast ， low cost user increase of marketing strategy . Increase hacker usually use various technology and tool come analyze user behavior ， and turn up were able attract and keep residential use household of optimal method . Increase hacker of main idea yes will product or serve of increase regarded as one item science experiment . Increase hacker meeting constantly conduct test and iterate ， by turn up most efficient of increase strategy . Increase hacker of common strategy include : sick

“ Increase hacker” This all read in recent years rise at usa internet start a business lock up， earliest yes depend on internet entrepreneurseanellis propose . Yes between technology and market between of new type team role， main rely on technology and data of strength come achieve various marketing target， rather than traditional meaning superior depend on smash money come obtain user of marketing role . Them able from single line thinking by often neglect of angle and difficult reach of high all things considered influence product develop of factor， propose based on product itself

That What yesGrowth hacker woolen cloth? Growth hacker refer to those ones were able help enterprise or team become long hacker . This growing up can so user ， flow ， camp receive， and help of means yes pass information technology conduct continued of data marketing .growth hacker yes technology and marketing of mulatto， you not only want understand technology meeting programming， and want logarithm according to and user experience sensitive， more have creativity and curiosity . Increase hacker Already through no one fight alone of lone ranger image

Two ， What yes increase hacker? Two key words: data guide; fast test . One effect: promote aarrr middle of one item or multiple refer to target increase . Aarrr funnel model: obtain guest/acquisition ， activation/activation ， retain/retention ， pay/revenue ， recommend/referral . Also， return exist rarra model，5 indivual concept without there are changes， but improve got it retain of importance .

What yes increase hacker? First come look at the official square definition increase hacker yes group by data drive marketing ， by market guide product， pass technological means implement increase head target people . This concept earliest derived from silicon valley entrepreneursean ellis， it refer to of yes a sort of user increase of way . Explain of straightforward a little， that is trying to use even clever of way answer product be able to increase of mystery， and make of become help product increase of long，term mechanism .

Increase hacker of meaning so What call increase hacker? Increase hacker do of matter head first across function of， no longer picture before same， marketing department door yes marketing department door， product department door yes product department door， it break in got it marketing and product department door between of isolation， yes one across function of team . Increase hacker need logarithm according to conduct analyze， need go deep learn user of behavior and preferences . Increase hacker need go turn up increase of new ideas， and repeatedly test， according to strict of finally experiment data